We were in charge of the most successful viral action in the history of the Stage by Sony platform. We were responsible for a Take Over on Stage’s instagram account by the band PXXR GVNG. We teamed up with the band and went together to Milan to make sure first hand that the best possible pictures and stories were taken. It was an absolute success. The follower base increased more than 250% and the engagement rate went through the roof reaching a 1700% more. In addition, we had a blast with Pxxr Gvng in Milan.